Everyone can relate to that moment of dread when you realize that you have to call the cable company. The automated phone tree. The confusing list of options, none of which actually addresses your issue. The ridiculous wait times. The unbearable hold music. The frontline customer service rep, reading from a stale script, that you know will have to escalate your issue before you even start talking. It feels like a waste of time… because it is a waste of time.
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