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Posts Tagged ‘google analytics 4’

Google’s Universal Analytics Properties Will Stop Working on July 1st, 2023. Make Sure Your Website is Ready.

If you have been using Google Analytics for a while, you may be familiar with the Universal Analytics tracking code that has been in use since 2012. On July 1st, 2023, Google will be officially sunsetting Universal Analytics and replacing it with Google Analytics 4 (GA4), it’s newest Analytics offering which offers improved performance and reporting.
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