While for some time, Google’s Chrome browser has blocked Adobe Flash if out of date, Google recently announced that it is taking steps to rid its browser of Adobe Flash Player entirely.
Chrome 55, which is slated for release in December, will replace Flash for HTML5, but Google will de-emphasize Flash in September when Chrome 53 is released, which means it will begin blocking the plugin.
Google says the change will improve security on its browser, reduce energy demands and give its users a better experience: faster page load times, more battery life and more device responsiveness.
Other browsers have also been blocking Flash. It’s vulnerable to bugs [stealing user data!], slow, doesn’t work for mobile and overall bad for SEO (search engine optimization).
What is Flash?
Early in the 2000s, it was the cutting edge of web design. Flash made the web more engaging with animations and interactivity. It allowed for more user interaction and at one time helped make relatively impressive sites.
Why is Flash still around?
Many older websites still use Flash. These sites haven’t caught up with improved web design that has been aimed at promoting better user experience—faster load times, safer. A BIG problem is that many older websites—and even some newer sites developed with old technology—will soon suffer from becoming irrelevant to modern search. Flash is no longer in a modern web designer’s toolbox.
What’s your alternative?
HTML5. New HTML5 provides users and developers with a LOT of improvements from Flash:
Faster load times
Cleaner code
Responsive to mobile devices
ALL modern browsers support it
Plain and simple—it’s the future of web.
If you still have a website that still uses Flash, now is the time to get a redesign before users see your site as broken:
How much will your site sell for you then?
Contact us today for a complete SEO-minded website redesign that won’t just be usable, but also help get you better targeted leads.
