NEWS FROM THE EDGE

Tech Tips and Advice from the Experts at Dynamic Edge

risk-of-social-media-to-your-businessHow social media use has blurred the line between business and pleasure and what it means for your business.

Do you know if your employees are using LinkedIn with their business email addresses?

A lot of stories focus on how to avoid risking personal reputation on social media platforms, but what does it mean for your business? I think a more important reason to make sure your team is keeping business and pleasure separate (especially when it comes to social media!) is the increased cyber threat your business faces when credentials from social media are compromised.

Nowadays, we see database leaks day in and day out. Stole records are shuffled about—sometimes sold to the highest bidder— and we’re all getting so desensitized that cybercrime has lost its urgency among us as business leaders. Granted, credential compromise is not a new topic, but often when a business’ credentials have been compromised—users often are to blame (most unsuspectingly). And social media doesn’t help matters!
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What I really want to know is, are your business network, systems, computers ALL backed up and current with patches?

This week a situation arose at a potential client site that caused a lot of trouble. Enough so that I thought I needed to tell the story to get folks aware of the real implications behind not backing your computers up.

I got a call on Monday from a business that had just been locked up by ransomware. Even though everyone had been warned ad nauseam about phishing expeditions and ransomware, warnings did not stick. If you’re like many of us, we are aware of the dangers, but don’t understand the implications of them until we get bit, stung or poked.

When it comes to risks of infections, users understand why backups are important. The problem is that they don’t realize their work isn’t getting backed up.
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how-section-179-saves-your-business-moneyWill Section 179 might give your business an even bigger tax break than ever before?

What I’ve learned: Section 179 can save your business (and mine) a lot of money. It lets you deduct full purchase price of qualifying equipment—computers and software—that were purchased during the tax year.

What this means for your business? If you buy qualified equipment and software, you’re able to deduct THE FULL PURCHASE PRICE from your gross income.

Why does the government do this? To encourage economic growth in American business, by getting companies to invest in their businesses.

 The bottom line: It’s important that you understand and know about what this specific code can do for your business to avoid missing out on major deductions.
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technology-for-maine-schools

DE’s preventative security process keeps students’ computers headache free across Maine

Schools understand the value in prevention. I’m sure you recall fire drills and (depending where you grew up) drills for tornadoes, hurricanes and earthquakes. Equally important, they want to make sure their students are learning in a productive environment—where technology works and where teachers can leverage it to create prepared and enabled students to meet modern job market demands.

One fundamental way schools prevent errors and problems is by having technology that not only is easy to use, but that is error-free. They make sure students are focused on learning and not stuck riddled with errors and computer problems. (I’m sure we all can relate to this dilemma!)
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Ransomware Getting CostlierU.S. Federal Bureau of Investigation (FBI) warns new ransomware targets, infects and compromises business servers—multiplying the extent of infection on your network.

The future of ransomware: not only scrambling your files and infecting your network with stronger encryption, but evaluating the worth of your business data. Hackers are realizing that business owners are willing to pay more for their data.

Imagine what data is really important for you and your team to keep operating day to day—maybe in Purchasing, Marketing, HR, Accounting and Finance, or Operations—think about the specific data, file configurations, customized spreadsheets and software. All the technology that if encrypted would hold you back from serving your customers and keeping your employees happy.
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How to Keep Grandma from being hacked

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Recently, 3 of the nicest people I know got swindled.

My Great Aunt Millie, a spry 88, was doing her routine of checking out her kids, grand kids and friends on Facebook—yes she is on Facebook and is probably even more active than I am! And then every morning after she has a cup of coffee in hand, she checks her email religiously.

2 months ago Aunt Millie got hacked. While in her email, she came across a notice from the bank telling her she had to contact a bank manager ASAP because there were concerns about her account. In the email, there was a link that brought her to a page asking for her social security number, date of birth and address. Not thinking much of it, she dug into her purse and began entering the information.
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